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This web site brooksideuk.com has the following in the web page, "Family owned for over 50 years! Open from 1st March to the 7th January for owners." We noticed that the webpage also stated " Holidays available from March to the end of October." It also said " A great place to take a caravan holiday! An even better place to own a holiday home. THE family holiday park for Littlehampton and Arundel. Beaches, amusements, Castle just two miles away. At the foot of the South Downs National Park. Join our owners who return year after year! Fi for our owners cards for sale for hirers. Brookside is unable to accept dogs or cats." The header had caravan holidays arundel as the highest ranking optimized keyword. It is followed by caravan park west sussex, caravan holiday littlehampton, and caravan site sussex which isn't as ranked as highly as caravan holidays arundel. The next words brooksideuk.com used was holiday. holidays was included but will not be understood by search engines.